In theory, unfettered capitalism's free market tenets allow for the highest price the market will bear. In essence, $10 for a cup of coffee will sustain itself only if there are enough folks willing to pay $ 10 for it. In professional sports the doctrines are the same. Last year, the New York Yankees did not think second baseman , Robinson Cano was worth a 10 year $240 million contract. The Seattle Mariners did and signed Cano. So why has one of the NBA's rising stars, Phoenix Suns point guard, Eric Bledsoe come up empty in his request for five-year contract north of $ 80 million ?
Furthermore, can you pay Bledsoe number one option money, when he may not truly be a number one option? You can argue Bledsoe's numbers are inflated because he plays within a two lead guard system. There he plays on and off the ball with equal frequency. But he clearly excels when he shares the court with Dragic. Goran Dragic often initiates the offense and excels in the pick-and-roll, drive-and dish game. Bledsoe does not excel in the pick-and-roll. Phoenix's offense often stalls when Bledsoe plays without Dragic. When Bledsoe operates solo the Suns score just 100.7 points per 100 possessions. When Bledsoe shares the court with Dragic, the Suns score nearly 8 points more.